[BLC] Recruitment Strategies?

[Jorja Gunderson]

Hi all,

I'm the program manager for two bachelors degrees at Bellevue College. The Healthcare Informatics program seems to get a lot of interest by just word of mouth, but the Health Promotion & Education program needs more effort because we're still growing the program. We've been sending letters to existing BC students who meet the program prerequisites inviting them to apply. Some letters were sent via the US Post Office and others we emailed; we've been getting responses from both. We are also sponsoring more events/initiatives on campus that help raise awareness for our program along with providing a service or resource to students. And like many programs, we are trying to use social media more heavily. We had student interns during spring quarter who posted a lot to our social media accounts; I highly recommend getting the students involved in that project.

One of the many areas in which Highline College really shines is DEI. If you're not already connected with community centers or organizations in the area for recruitment, I think sponsoring some Highline information sessions or open houses at those centers or with the organizations could be beneficial. Be sure to invite people from student services so prospective students can meet who will help them apply for financial aid, build their education plans, provide counselling, and make space for them to truly belong.

Have a lovely afternoon.

Warm regards,

Jorja
pronunciation<https://youtu.be/Jg5EJ_TX1Ns>

Jorja Gunderson, M.Ed. | Program Manager (she/her pronouns<https://medium.com/gender-inclusivit/why-i-put-pronouns-on-my-email-signature-and-linkedin-profile-and-you-should-too-d3dc942c8743>)
Healthcare Informatics and Health Promotion & Education
jorja.gunderson at bellevuecollege.edu<mailto:jorja.gunderson at bellevuecollege.edu>

* Book an online meeting with me.<https://outlook.office365.com/owa/calendar/JorjaGunderson@BellevueC.onmicrosoft.com/bookings/>

From: BLC <blc-bounces at lists.ctc.edu> On Behalf Of Jim Drinkwine via BLC
Sent: Wednesday, July 3, 2024 11:58 AM
To: Baccalaureate Leadership Council <blc at lists.ctc.edu>
Cc: Jim Drinkwine <JDrinkwine at whatcom.edu>
Subject: Re: [BLC] Recruitment Strategies?

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At Whatcom, it's mostly info sessions, talking to students in lower division classes, and word of mouth

On Jul 3, 2024 10:34 AM, "Powers, Tanya via BLC" <blc at lists.ctc.edu<mailto:blc at lists.ctc.edu>> wrote:

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Greetings all,

I hope you're all fabulous and enjoying your summer! I was wondering if you would be willing to share recruitment strategies to incresase enrollment that are working for you or that you are trying?

Warmest regards,



Tanya Powers, Ed.D.

Associate Dean for BAS and Workforce Pathways

tpowers at highline.edu<mailto:tpowers at highline.edu>

(206) 592-3662

(206) 592-3780 (FAX)

Book appointment here: https://tinyurl.com/48aycduw

https://www.highline.edu/what-we-offer/bas/
https://appliedbachelorsapp.highline.edu/


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